The South Sharqiyah Governorate has claimed that the Ashkharah Development Project waterfront project will enhance the region's tourism attractiveness and economic development.
Recently, the Tender Board allocated RO5,786,000 for the project spread 74,172 sqm of space, which will include a bicycle track of 1,800 meters.
Other facilities include paved service roads and parking spaces distributed along the facade, multi-use yards, parallel pedestrian paths, garden areas, hanging restaurants and cafes, sitting areas, shower rooms, and guard rooms.
The project aims to improve public facilities and support the local economy by encouraging commercial activities such as restaurants, cafes, and markets.
Al Ashkharah in Jaalan Bani Bu Ali is a tourist destination known for its cool weather and scenic beauty, witnesses a remarkable influx of tourists from within and outside the Sultanate during June-September every year when light clouds are formed and temperatures fall to 22 and 28 degrees Celsius.
Al Ashkharah is frequented by people who have a fascination for nature, beaches, and dunes. As one comes close to the unique destination, a sudden drop in temperature can be felt.
Al Ashkharah is visited during summer by hundreds of visitors daily. It is thronged by tourists during vacations and holidays. They find the beach a perfect location to sit, relax and have fun. Some lie down on the sand and enjoy the beauty of the beach. Hotels and restrooms are also available.
Tourists choose to visit Al Ashkharah again not only because of its natural attractions but also due to its proximity to the Governorate of Muscat, which is 350 kilometers away.
Al Ashkharah can be reached from three sides - the road of Jaalan Bani Bu Ali from the west, the Ras Al Hadd road from the north, and the Al Ashkharah road from the south.
Visitors can enjoy the beauty of villages along the coastline of the Arabian Sea. Also, they have several options for choosing a suitable location for camping in Al Ashkharah — on the beach or sand dunes or next to the sea fishing harbor. Some fishermen take tourists and their families on a short boating trip, especially when the sea is calm.
There are facilities for windsurfing as Al Ashkharah has several khours (bays), the famous ones being Khour Omar and Khour Aweijah. Al Ashkharah, which exports different types of Omani fish, is also home to sea turtles. Traditional industries such as textiles, old shipbuilding, and various crafts also thrive in Al Ashkharah.
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