In May/June 2024, seven Italian travelers embarked on a transformative journey through Oman, uncovering its rich tapestry of natural wonders and cultural treasures. Hosted by Khimji’s House of Travel, in association with the Ministry of Heritage and Tourism and in partnership with Oman Air, these travel agents explored Oman’s diverse landscapes, from rugged mountains and serene deserts to bustling souqs and pristine coastlines.
Cashio Vettom, General Manager of Khimji’s House of Travel, emphasised the invaluable role of firsthand experiences for travel agents. “Experiencing Oman firsthand allows us to authentically convey its charm and allure to our clients,” he affirmed. Describing the recent trip as a resounding success, Vettom added, “We’ve also pioneered an online marketplace for Oman through our B2B portal, tripsnstay.com. This platform offers global travel agents access to over 50 thoughtfully curated packages.”
Malvika Khimji, Director of the Khimji Ramdas Group, underscored their mission to foster connections and position Oman as a premier travel destination. “Our strategic vision focuses on driving sustainable tourism growth and fostering meaningful engagements that benefit both our partners and Oman’s tourism sector,” she stated.
Silvia Testoni, representing Khimji’s House of Travel DMC in Italy, encapsulated Oman’s allure with heartfelt admiration: “Oman is more than just a destination; it’s a sanctuary of peace and hospitality. The warmth of Omani smiles and the genuine welcome extended by its people resonate deeply. It’s a place where modernity harmoniously coexists with tradition, offering travelers an authentic Arabic experience untainted by excessive opulence.” She noted that traveling in Oman felt safe and welcoming, recalling a sense of peace and the warmth of a quiet and secure country that embraces you with Omani hospitality.
Roberto Carelli, a representative of Oman Air, reflected on Oman’s multifaceted appeal: “Muscat’s charm, reflected in its serene landscapes and architectural splendor, left an indelible mark on me. The journey through Rimal Sharqiyah desert was awe-inspiring, offering breathtaking vistas and a profound sense of freedom. Oman’s natural palette, especially at sunset, evokes a blend of emotions and reinforces the hospitality that defines this remarkable country.”
Valentina Molteni of Schooner Viaggi echoed this sentiment, enchanted by Oman’s magical landscapes: “From majestic mountains to mesmerizing deserts and azure seas, Oman captivates with its natural beauty. Every sunset, every moment in the desert exudes a profound sense of peace. However, what truly moved me was witnessing a sea turtle laying eggs under a starry sky at Ras Al Jinz Turtle Reserve - a reminder of nature’s delicate beauty.”
Claude Cascino from Vago Tour recounted a transformative experience at Desert Nights Camp: “Arriving amidst the golden dunes of Rimal Sharqiyah sands felt like stepping into another realm. The desert’s sheer beauty was awe-inspiring, but it was the quietude of the night and the simplicity of life that resonated deeply. Witnessing sea turtles nestling under the moonlight was a poignant reminder of Oman’s pristine natural wonders.”
Matteo Santini of Santini Viaggi highlighted Oman as an adventure playground with a vibrant cultural heartbeat: “Oman’s diverse landscapes - from mountains and wadis to beaches and deserts - offer endless exploration. The country’s seamless infrastructure and warm hospitality make every journey effortless. Oman’s culinary delights, a fusion of global influences, add a unique flavor to the travel experience.”
These testimonials paint a vivid picture of Oman as a destination where every corner tells a story of serenity, adventure, and cultural richness. Oman’s commitment to preserving its heritage while embracing modernity ensures that every traveler finds a sanctuary of peace and authenticity.
Beyond its scenic splendor, Oman’s greatest treasure lies in its people - generous hosts whose smiles and hospitality resonate long after the journey ends. Whether navigating through the ancient alleyways of Nizwa Souq or marveling at the grandeur of Sultan Qaboos Grand Mosque, visitors are greeted with warmth and sincerity at every turn.
Paola Cerri, Account Director at AIGO MBR Italy, representing the Oman Tourism Board in Italy, expressed her delight and commitment to creating opportunities for Italian operators and travel agents to explore the Sultanate. “Oman’s charm and beauty are truly unforgettable - a gift for life,” she remarked, highlighting the Tourism Board’s ongoing efforts to expand the network of Oman’s ambassadors, ensuring more people discover and appreciate its wonders.
As travelers like Silvia, Valentina, Roberto, Claude, and Matteo attest, Oman leaves an indelible mark on the soul, inviting all who wander to experience its magic firsthand. They feel that the allure of Oman transcends mere tourism; it embodies a journey of discovery and connection.
In conclusion, Oman stands as a beacon of tranquility and cultural authenticity - a jewel waiting to be discovered, where every traveler finds a piece of their heart amidst its timeless landscapes and warm-hearted people.
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