Asyad Group, the Omani state-owned integrated shipping and logistics services provider, has been making significant strides towards shaping the future of regional logistics. With a strategic focus on innovation, expansion, and excellence, Asyad is positioning itself as a key player in facilitating the transport of goods between markets in the East and the West.
In a recent episode of Marketplace Middle East, CNN’s Eleni Giokos explored how Oman's $6.5 billion investment in its local transport and logistics industry by 2025 is driving the growth of companies like Asyad.
Abdulrahman al Hatmi, Group CEO - Asyad Group, highlighted the company's impressive growth over the past seven years, with double-digit increases in revenue, EBITDA, and net profit. Asyad's competitive advantage lies in its first-mover status in the region, enabling it to build on its integrated model and stay ahead of the competition. Despite facing external threats and challenges, Asyad sees opportunities in Oman's neutral stance and successful diplomacy. Al Hatmi sees potential in capitalising on providing safe passage and solutions to customers in the Red Sea area, leveraging the company’s strong positioning and infrastructure.
The company's growth strategy aligns with Oman's vision of becoming a regional logistics powerhouse, emphasising innovation, customer satisfaction, and operational excellence. Asyad's strategic location at the crossroads of major trade routes has allowed it to carve a niche in the market, offering seamless logistics solutions to a diverse client base, said the Group CEO.
Technology also plays a pivotal role in Asyad's success story, with a strong emphasis on digitalisation, automation, and cutting-edge technologies. By streamlining operations and enhancing efficiency across its supply chain, Asyad has managed to reduce costs and accelerate delivery times for its customers. The company's commitment to sustainability and environmental responsibility further underscores its forward-thinking approach and sets new standards for the industry.
Asyad's dedication to customer-centric solutions and industry-leading practices has solidified its reputation as a reliable and innovative logistics provider in the Middle East. By focusing on building long-lasting relationships with clients and delivering tailored logistics services, Asyad has earned the trust and loyalty of its customers.
He emphasised the company's ambition, showcasing their commitment to long-term success and expansion. “Of course competition is there and it'll be fierce competition, which is good for us because it keeps us on our toes. And we are targeting to be in the top 10 globally by 2040,” the group CEO added.
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