Business

‘Change the atmosphere’ promotional summer tourism campaign launched

 
MUSCAT: The Ministry of Heritage and Tourism, in cooperation with the National Travel Operator and Omran Group, launched its promotional campaign for the heritage and tourism components in the Sultanate of Oman during the summer season under the slogan “Change the atmosphere.” The campaign will continue until the end of August .

The campaign aims to stimulate the local tourism movement during the summer season, introduce heritage and tourist sites, and enhance tourism movement there throughout the year, which is beneficial for tourism sector partners.

The campaign includes promoting closed places such as museums, commercial and entertainment centres, and moderate-temperature places such as Jabal Shams, Al-Jabal Al-Akhdar, and the beaches of South Al Sharqiyah Governorate and Al Wusta Governorate, in addition to marine activities and experiences that can be practiced in moderate-temperature areas. The campaign will also present tourism company offers for cruises, adventure tours, accommodation offers and entertainment centers and others. — ONA