Lulu kicks off campaign to promote 'Made in Oman' products
Published: 02:03 PM,Mar 21,2022 | EDITED : 08:03 PM,Mar 21,2022
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MUSCAT: Lulu Oman has launched a campaign to promote “Made in Oman” products. The campaign to “Think Buy and Go Local” was flagged off at Lulu Hypermarket in Mall of Muscat on Sunday, March 20, 2022, under the auspices of Engineer Hilal bin Hamed al Hasani, CEO of Madayn.
The campaign aims to promote Made in Oman products in the local markets and boost their consumption rate. It also introduces customers to national products in local and international markets as Omani products are always a preferred option for those who look for quality and excellence. By promoting local products, Lulu intends to support SMEs, open up job opportunities for locals and create added value for the national economy.
Speaking on the promotion, Ananth A V, Director of LuLu Hypermarkets Oman & India, stated “The campaign is an excellent step towards marketing Made in Oman products. It is one of Lulu’s promotional campaigns that contribute to support local businesses, boost sales of Omani manufacturers, maintain better returns for the national economy, as well as contribute to providing direct and indirect job opportunities for locals.”
“This campaign is in line with our commitment towards the society and an important step in our efforts to enable customers to “Think Buy and Go Local.” This is also an initiative to encourage entrepreneurs to develop their business, market their products and encourage consumers to buy locally produced goods”, he added.
Shabeer K A, Regional Director – Lulu Hypermarkets, Oman, stated “Choosing local products is considered a national responsibility of each individual toward enhancing the purchasing power and increasing the production of local firms. Lulu has always demonstrated its commitment towards promoting Oman-made products in all its stores through such platforms. These campaigns help in spreading awareness about the positive effect of purchasing Omani products in supporting the national economy.”
All Lulu outlets have been stocked up with a wide range of local products for customers to pick up during the pre-Ramadhan shopping season. The promotion of Omani products is happening along with other offers and discounts coinciding with Ramadhan shopping. This year, Lulu has introduced a first-of-its kind Shop and Win promotion offering RO 100,000 worth cash prizes. There is a grand prize of RO 10,000 and weekly prizes of RO.5000 and more.
For the pre-Ramadhan shopping, Lulu has stocked up on all essential items such as food and beverages, sweets, coffee, spices, nuts, milk and dairy products and other miscellaneous products. Omani products enjoy excellent reputation and are marked by their high quality and standards. These products are also widely spread locally, regionally and internationally.
The campaign aims to promote Made in Oman products in the local markets and boost their consumption rate. It also introduces customers to national products in local and international markets as Omani products are always a preferred option for those who look for quality and excellence. By promoting local products, Lulu intends to support SMEs, open up job opportunities for locals and create added value for the national economy.
Speaking on the promotion, Ananth A V, Director of LuLu Hypermarkets Oman & India, stated “The campaign is an excellent step towards marketing Made in Oman products. It is one of Lulu’s promotional campaigns that contribute to support local businesses, boost sales of Omani manufacturers, maintain better returns for the national economy, as well as contribute to providing direct and indirect job opportunities for locals.”
“This campaign is in line with our commitment towards the society and an important step in our efforts to enable customers to “Think Buy and Go Local.” This is also an initiative to encourage entrepreneurs to develop their business, market their products and encourage consumers to buy locally produced goods”, he added.
Shabeer K A, Regional Director – Lulu Hypermarkets, Oman, stated “Choosing local products is considered a national responsibility of each individual toward enhancing the purchasing power and increasing the production of local firms. Lulu has always demonstrated its commitment towards promoting Oman-made products in all its stores through such platforms. These campaigns help in spreading awareness about the positive effect of purchasing Omani products in supporting the national economy.”
All Lulu outlets have been stocked up with a wide range of local products for customers to pick up during the pre-Ramadhan shopping season. The promotion of Omani products is happening along with other offers and discounts coinciding with Ramadhan shopping. This year, Lulu has introduced a first-of-its kind Shop and Win promotion offering RO 100,000 worth cash prizes. There is a grand prize of RO 10,000 and weekly prizes of RO.5000 and more.
For the pre-Ramadhan shopping, Lulu has stocked up on all essential items such as food and beverages, sweets, coffee, spices, nuts, milk and dairy products and other miscellaneous products. Omani products enjoy excellent reputation and are marked by their high quality and standards. These products are also widely spread locally, regionally and internationally.