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EDITOR IN CHIEF- ABDULLAH BIN SALIM AL SHUEILI

Push for entrepreneurship

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Salalah: The Al Raffd Fund has unveiled a first-of-a-kind (FOAK) initiative targeted at entrepreneurs and funding-recipients in coincidence with the Salalah Tourism Festival, 2017. The initiative is designed to promote the culture of entrepreneurship. As part of the initiative, the 10-day Al Raffd Souq, dedicated to entrepreneurs and owners of small and medium enterprises SMEs, will begin today. It includes enterprises such as coffee shops and restaurants as well as shops for selling frankincense, perfumes, ready-made garments, honey, Omani turbans, silverware and other handmade products, artifacts and memorabilia, among others. Speaking about the initiative, Yunus bin Mohammed al Nasri, Director of Assistance and Support at Al Raffd Fund, said that the Al Raffd Souq is aimed at exchanging experiences among entrepreneurs and helping them improve their skills in marketing, display, packaging and promotion. The market displays a wide and range of varied handicraft products which reflect the amount of effort exerted in their production.


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