Fortune

HOW HOTELS ARE STARTING TO IMITATE AIRBNB

Why you might thank Brian Chesky for the unique art on the wall of your guest room.

OVER THE YEARS, Airbnb and the hotel industry have largely maintained a nonaggression pact. The incumbents tended to pooh-pooh the potential threat posed by the upstart, and the upstart insisted it has absolutely no desire to take business from the incumbents. “For us to win,” Chesky is fond of saying even

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